Mickel Therapy (MT), set up by GP Dr. David Mickel, provides effective treatment for ME, CFS and FMA.
Dr. Mickel needed to setup a network of independant therapists around the world to practise MT. With Alloy CRM he was able to set a business model that licenced the therapists and monitored their performance both with the treatment and their business management. A complete on-line management system enabled simple supervision and fee management.
As most of the therapists had not been in business before or had any exposure to marketing and selling Alloy CRM put together a package of advice and guidance to ensure that they had a steady stream of new clients.